Global Experience Excellence Awards
Awards Powered by Measurement and Validation, Not Marketing
Recognising measured excellence in Customer, Employee and Patient Experience.
Powered by the Experience Excellence Index (developed by ICXI www.icxi.com)

A Different Standard of Recognition
Most awards rely on written submissions, panel judging and marketing narratives. The Global Experience Excellence Awards are different. Recognition is based on structured benchmarking performance through the Experience Excellence Index (EEI).
Excellence is measured, validated and recognised.

How the Awards Work
1. Complete the Experience Excellence Index (EEI)
Organisations undertake the structured maturity assessment relevant to Customer Experience (CX), Employee Experience (EX) or Patient Experience (PX). Apply NOW
2. Receive Your Maturity Score
A 0–100 performance index and maturity level are generated based on structured evaluation criteria.
3. Validation Review (Where Applicable)
Top-tier performers will undergo structured validation to confirm evidence and scoring integrity.
4. Qualification & Recognition
Eligible organisations are recognised at national and global levels during the annual Awards cycle.
Recognition is earned through performance — not presentation.
Powered by the Experience Excellence Index
The Global Experience Excellence Awards are based exclusively on the Experience Excellence Index (EEI), developed by ICXI.
EEI is a structured organisational maturity benchmark integrating governance, behavioural science, operational reliability and digital trust disciplines.
Full methodology and technical documentation are available via ICXI.


